Early access · Managed placement security for Google Ads
Every placement.
Every account.
Every hour.
PlacementShield keeps bot sites out of every Google Ads account you run, across Performance Max, Display and Demand Gen. Hourly monitoring, an analyst on every doubtful site, and a monthly report your leadership will actually read.
For advertisers and agencies spending $30k+ a month on Performance Max, Display and Demand Gen.
| Account | Status | Checked |
|---|---|---|
| Phoenix | Protected | 09:00 |
| Dallas | Protected | 09:00 |
| Denver | Protected | 09:00 |
| Tampa | With an analyst | 09:00 |
| Atlanta | Protected | 09:00 |
Multi-location brands
Franchises and regional networks with an account for every territory.
Performance agencies
Dozens of client accounts, one script, reports under your own brand.
Lead generation
Legal, insurance, home services and health, where a fake lead costs more than the click.
Bots don’t just waste budget. They teach Google the wrong lesson.
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Budget that buys nobody
Bot sites soak up impressions and clicks in Performance Max, Display and Demand Gen, and new ones appear every day.
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Optimization that learns from fakes
Bot form fills count as conversions, so Google goes looking for more of the same traffic.
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Calls to people who never asked
Bots type real people’s names and phone numbers into your forms. Your team ends up calling strangers.
The Shield layer
Everything a script can’t do on its own.
Automatic exclusions are the start. The Shield layer adds speed, people and proof. Features marked Soon are rolling out to early-access clients.
- 01
Pre-emptive Shield list Soon
Bot sites found anywhere in our network are excluded in your accounts before they ever serve your ads.
- 02
Hourly monitoring Soon
Your accounts are scanned every hour, and new sites go to the front of our queue.
- 03
An analyst on every doubtful site
Anything uncertain in your accounts is reviewed by a person within one business day.
- 04
Your own policy
Competitors, regions, categories you never want: we maintain your own exclusions across every account.
- 05
Every account, one script Soon
One manager-account (MCC) script covers your whole portfolio. No logins shared.
- 06
Reports leadership reads Soon
A monthly portfolio report, a page per account, and a quarterly review call. White-label for agencies.
How we work together
- Day 0 · free · 3 business days
Placement risk review
Send us 90 days of placement data. You get the share of impressions that went to bot sites, account by account.
- Week 1
Onboarding
We install the manager-account script with your team on a call, set up your policy and the account settings we recommend for your business, and record a baseline.
- Ongoing
Ongoing protection
Hourly monitoring, analyst review, monthly reports and a quarterly review.
Security and control
Built to pass your security review.
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No account access
No logins, no OAuth, no manager link. The script runs inside your account, under your control.
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Minimal data
We receive placement domains, impressions and account IDs. Never budgets, bids, ads, keywords or conversions.
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Fully reversible
Everything we add sits in dedicated exclusion lists. Detach them and your accounts are exactly as they were.
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Paperwork ready
A data processing agreement, answers to your security questionnaire, invoices and purchase orders.
Plans
Flat annual pricing, not a percentage of your ad spend. Features marked Soon are rolling out to early-access clients.
Shield
For one brand
$750per month
Billed annually · $9,000 a year
- Up to 10 Google Ads accounts
- 50,000 site checks a month
- Hourly monitoring Soon
- Pre-emptive Shield list Soon
- Analyst review within one business day
- Monthly portfolio report Soon
- Email support, next business day
Shield Plus
RecommendedFor agencies and franchises
$1,500per month
Billed annually · $18,000 a year
- Up to 50 accounts, one MCC script Soon
- 150,000 site checks a month
- Everything in Shield
- Custom policy for each account
- White-label reports for your clients Soon
- Quarterly review call
- Shared Slack channel, same-day replies
Enterprise
For large portfolios and networks
$3,000per month
Starting price · 12-month agreement
- More than 50 accounts
- Private mode: your data never feeds other clients’ lists
- Response times set in your contract
- Your security review and contract terms
- A named analyst
12-month agreement, paid annually, or quarterly at +10%. One-time onboarding $1,500, waived when paid annually. 60-day exit: if the first two months don’t match your review, cancel and we refund the rest. Prices in US dollars, excluding taxes.
Questions
How is this different from click-fraud tools?
Click-fraud tools react to clicks you’ve already paid for. PlacementShield works earlier: it keeps your ads off bot sites in the first place, alongside the click-fraud tool you already use.
Will you exclude real websites?
Only sites with clear signs of bot traffic. Doubtful sites go to an analyst first, and your own allow list always wins.
Do you need access to our Google Ads accounts?
No. There are no logins, no OAuth and no manager link. Your team adds our script to your own manager account on a call with us, and every change shows in your Google Ads change history.
Why don’t you show why a site was excluded?
Bot networks read public explanations and adapt. Ask us about any site and an analyst re-checks it for you.
What happens when the agreement ends?
New exclusions stop. Everything already in your lists stays in your accounts.
Find out what your placements are really buying.
Request a placement risk reviewWe take on a limited number of new clients each month.